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Search: subject:"Mind perception theory"
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Consumer behaviour
4
Konsumentenverhalten
4
Mind perception theory
3
Perception
3
Wahrnehmung
3
Advertising effects
2
Anthropomorphism
2
Influencer
2
Social Web
2
Social web
2
Werbewirkung
2
Agedifference
1
Artificial intelligence
1
Beschwerdemanagement
1
Beziehungsmarketing
1
Celebrity endorsement
1
Celebrity-Werbung
1
Complaint management
1
Credibility
1
Customer forgiveness
1
Customer satisfaction
1
Customer service
1
Dienstleistungsqualität
1
Dienstleistungssektor
1
Endorsement effectiveness
1
Glaubwürdigkeit
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Knowledge
1
Knowledge management
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Kundenservice
1
Kundenzufriedenheit
1
Künstliche Intelligenz
1
Loneliness
1
Perceived credibility
1
Relationship marketing
1
Robot
1
Roboter
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Sensory cue
1
Service failure
1
Service industry
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Service quality
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Boerman, Sophie C.
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Brom, Marije
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Hong, Yuan
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Lei, Yueqiu
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Li, Huajun
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Liang, Changyong
1
Qi, Zhou
1
Tang, Binli
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Willemsen, Lotte M.
1
Withuis, Iris
1
Xie, Yuguang
1
Zhao, Yaxin
1
Zhou, Peiyu
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Zhu, Zhangxiang
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Electronic markets : EM ; the international journal of electronic commerce and business media
1
International journal of advertising : the review of marketing communications
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
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How does persuasion knowledge differ between humanlike virtual influencers and human influencers?
Willemsen, Lotte M.
;
Withuis, Iris
;
Brom, Marije
; …
- In:
International journal of advertising : the review of …
44
(
2025
)
1
,
pp. 109-130
Persistent link: https://www.econbiz.de/10015194217
Saved in:
2
Are highly anthropomorphic service robots more likely to be forgiven by customers after service failures? : a mind perception perspective
Zhao, Yaxin
;
Zhu, Zhangxiang
;
Tang, Binli
-
2025
Persistent link: https://www.econbiz.de/10015359597
Saved in:
3
How to increase consumers' continued use intention of artificial intelligence voice assistants? : the role of anthropomorphic features
Zhou, Peiyu
;
Xie, Yuguang
;
Liang, Changyong
- In:
Electronic markets : EM ; the international journal of …
33
(
2023
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014437319
Saved in:
4
Can you sense without being human? : comparing virtual and human influencers endorsement effectiveness
Li, Huajun
;
Lei, Yueqiu
;
Qi, Zhou
;
Hong, Yuan
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014371688
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