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  • Search: subject:"Mind perception theory"
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Year of publication
Subject
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Consumer behaviour 4 Konsumentenverhalten 4 Mind perception theory 3 Perception 3 Wahrnehmung 3 Advertising effects 2 Anthropomorphism 2 Influencer 2 Social Web 2 Social web 2 Werbewirkung 2 Agedifference 1 Artificial intelligence 1 Beschwerdemanagement 1 Beziehungsmarketing 1 Celebrity endorsement 1 Celebrity-Werbung 1 Complaint management 1 Credibility 1 Customer forgiveness 1 Customer satisfaction 1 Customer service 1 Dienstleistungsqualität 1 Dienstleistungssektor 1 Endorsement effectiveness 1 Glaubwürdigkeit 1 Knowledge 1 Knowledge management 1 Kundenservice 1 Kundenzufriedenheit 1 Künstliche Intelligenz 1 Loneliness 1 Perceived credibility 1 Relationship marketing 1 Robot 1 Roboter 1 Sensory cue 1 Service failure 1 Service industry 1 Service quality 1
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Online availability
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Undetermined 3 Free 1
Type of publication
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Article 4
Type of publication (narrower categories)
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Article in journal 4 Aufsatz in Zeitschrift 4 Conference paper 1 Konferenzbeitrag 1
Language
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English 4
Author
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Boerman, Sophie C. 1 Brom, Marije 1 Hong, Yuan 1 Lei, Yueqiu 1 Li, Huajun 1 Liang, Changyong 1 Qi, Zhou 1 Tang, Binli 1 Willemsen, Lotte M. 1 Withuis, Iris 1 Xie, Yuguang 1 Zhao, Yaxin 1 Zhou, Peiyu 1 Zhu, Zhangxiang 1
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Published in...
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Electronic markets : EM ; the international journal of electronic commerce and business media 1 International journal of advertising : the review of marketing communications 1 Journal of retailing and consumer services 1
Source
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ECONIS (ZBW) 4
Showing 1 - 4 of 4
Cover Image
How does persuasion knowledge differ between humanlike virtual influencers and human influencers?
Willemsen, Lotte M.; Withuis, Iris; Brom, Marije; … - In: International journal of advertising : the review of … 44 (2025) 1, pp. 109-130
Persistent link: https://www.econbiz.de/10015194217
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Are highly anthropomorphic service robots more likely to be forgiven by customers after service failures? : a mind perception perspective
Zhao, Yaxin; Zhu, Zhangxiang; Tang, Binli - 2025
Persistent link: https://www.econbiz.de/10015359597
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Cover Image
How to increase consumers' continued use intention of artificial intelligence voice assistants? : the role of anthropomorphic features
Zhou, Peiyu; Xie, Yuguang; Liang, Changyong - In: Electronic markets : EM ; the international journal of … 33 (2023) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10014437319
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Cover Image
Can you sense without being human? : comparing virtual and human influencers endorsement effectiveness
Li, Huajun; Lei, Yueqiu; Qi, Zhou; Hong, Yuan - In: Journal of retailing and consumer services 75 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014371688
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