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  • Search: subject:"Mixed Method"
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Year of publication
Subject
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Consumer behaviour 66 Konsumentenverhalten 66 mixed method 52 Mixed method 45 Mixed-method 45 mixed-method 23 Beziehungsmarketing 21 Relationship marketing 21 Customer satisfaction 18 Kundenzufriedenheit 18 Innovation 17 Scientific method 17 Wissenschaftliche Methode 17 Mixed-method approach 16 Tourismus 15 Tourism 14 mixed-method approach 14 Dienstleistungsqualität 13 Mixed-method research 13 SME 13 Service quality 13 Bibliometrics 12 Bibliometrie 12 Holiday behaviour 12 Innovation management 12 Innovationsmanagement 12 Lieferkette 12 Social Web 12 Social web 12 Supply chain 12 Urlaubsverhalten 12 mixed method approach 12 Brand management 11 KMU 11 Lieferantenmanagement 11 Markenführung 11 Supplier relationship management 11 Brand image 10 Markenimage 10 Mixed method approach 10
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Online availability
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Undetermined 207 Free 79 CC license 12
Type of publication
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Article 291 Book / Working Paper 24
Type of publication (narrower categories)
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Article in journal 226 Aufsatz in Zeitschrift 226 research-article 24 Aufsatz im Buch 11 Book section 11 Article 10 Graue Literatur 9 Non-commercial literature 9 Working Paper 8 Arbeitspapier 6 Hochschulschrift 5 Conference paper 2 Konferenzbeitrag 2 Aufsatzsammlung 1 Book Part 1 Conference Paper 1 Lehrbuch 1 Thesis 1 case-report 1
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Language
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English 287 Undetermined 17 German 11
Author
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Behl, Abhishek 4 Bregoli, Ilenia 4 Mazzoli, Valentina 4 Shankar, Amit 4 Barzoki, Ali Shaemi 3 Bernardi, Laura 3 Breen, Liz 3 Del Chiappa, Giacomo 3 Donvito, Raffaele 3 Hou, Jiachen 3 Jeevan, Jagan 3 Larenza, Ornella 3 Pereira, Vijay 3 Roso, Violeta 3 Sowter, Julie 3 Struffolino, Emanuela 3 Yaroson, Emilia Vann 3 Acuti, Diletta 2 Aggarwal, Arun 2 Amoozad Mahdiraji, Hannan 2 Antony, Jiju 2 Atolagbe, Tolulope Morenike 2 Bagherian, Anthony 2 Batenburg, Ronald 2 Blut, Markus 2 Bouwman, Harry 2 Buran, İrem 2 Bystedt, Johan 2 Chen, Yu 2 Chiarini, Andrea 2 Choi, Youngjoon 2 Chua, Bee-Lia 2 Coulangeon, Philippe 2 Cui, Lin 2 Duchêne-Lacroix, Cédric 2 Filieri, Raffaele 2 Florian, Johannsen 2 Fotiadis, Anestis K. 2 Fougère, Denis 2 Freinberger, Patrick 2
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Institution
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Technische Universität Braunschweig 2 Charles H. Dyson School of Applied Economics and Management, Cornell University 1 International European Forum on Innovation and System Dynamics in Food Networks 1 International Food Policy Research Institute (IFPRI) 1 Springer Fachmedien Wiesbaden 1 Verlag Dr. Kovač 1 Vlerick Business School 1 eSocialSciences 1
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Published in...
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Journal of business research : JBR 13 Journal of retailing and consumer services 8 Industrial marketing management : the international journal for industrial and high-tech firms 6 Journal of travel and tourism marketing 6 International journal of hospitality management 5 Tourism management : research, policies, practice 5 European Journal of Training and Development 3 Journal of strategic marketing 3 Business & information systems engineering 2 Business research : an illustrative guide to practical methodological applications in selected case studies 2 Corporate social responsibility and environmental management 2 Discussion paper series / IZA 2 Health care management review : the journal for health care management research 2 IZA Discussion Papers 2 Information Systems and e-Business Management 2 Information systems and e-business management : ISeB 2 Interaktives Marketing 2 International Journal of Information Technology Project Management (IJITPM) 2 International Journal of Operations & Production Management 2 International journal of accounting, auditing and performance evaluation : IJAAPE 2 International journal of business excellence 2 International journal of economics and financial issues : IJEFI 2 International journal of operations & production management 2 Italian journal of marketing : ITJM 2 Journal of business logistics : JBL 2 Journal of change management : a major new, international quarterly 2 Journal of international consumer marketing 2 Journal of marketing management : MM 2 Journal of organizational computing and electronic commerce 2 Journal of purchasing and supply management 2 Journal of vocational behavior 2 Quality & Quantity: International Journal of Methodology 2 Technological forecasting & social change : an international journal 2 2014 International European Forum, February 17-21, 2014, Innsbruck-Igls, Austria 1 30th European Conference of the International Telecommunications Society (ITS): "Towards a Connected and Automated Society", Helsinki, Finland, 16th-19th June, 2019 1 Agricultural Economics Research Review 1 Applied economic perspectives and policy 1 Asia Pacific journal of marketing and logistics 1 Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC) 1 Bangladesh journal of political economy 1
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Source
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ECONIS (ZBW) 252 Other ZBW resources 30 RePEc 17 EconStor 14 BASE 2
Showing 101 - 110 of 315
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Bringing underprivileged middle-school students to the Opera: cultural mobility or cultural compliance?
Coulangeon, Philippe; Fougère, Denis - 2021
This article assesses the impact of a two-year long project-based learning program conducted by the National Opera of Paris in a large number of junior high-schools located in underprivileged areas, aiming at preventing school dropout and tackling educational inequalities by providing...
Persistent link: https://www.econbiz.de/10012745231
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UR:SMART : a tool for analyzing social media content
Schwaiger, Josef; Hammerl, Timo; Florian, Johannsen; … - In: Information systems and e-business management : ISeB 19 (2021) 4, pp. 1275-1320
Persistent link: https://www.econbiz.de/10012703219
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The impact of COVID-19 on Italian accommodation : a supply-perspective
Del Chiappa, Giacomo; Bregoli, Ilenia; Fotiadis, Anestis K. - In: Journal of Tourism, Heritage & Services Marketing : JTHSM 7 (2021) 1, pp. 13-22
Persistent link: https://www.econbiz.de/10012506886
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Uncovering knowledge on travel behaviour during COVID-19 : a convergent parallel mixed-methods study in the context of Italy
Del Chiappa, Giacomo; Bregoli, Ilenia; Atzeni, Marcello - In: Italian journal of marketing : ITJM 2021 (2021) 4, pp. 393-419
Persistent link: https://www.econbiz.de/10012662362
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The use of mafia stereotypes in marketing : a study into consumers' perceptions and willingness to buy
Bregoli, Ilenia - In: Journal of nonprofit & public sector marketing 33 (2021) 2, pp. 132-148
Persistent link: https://www.econbiz.de/10012498320
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Digital technology usage as a driver of servitization paths in manufacturing industries
Harrmann, Lisa Katharina; Eggert, Andreas; Böhm, Eva - In: European journal of marketing 57 (2023) 3, pp. 834-857
Persistent link: https://www.econbiz.de/10014226020
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Customers' help-seeking propensity and decisions in brands' self-built live streaming e-commerce : a mixed-methods and fsQCA investigation from a dual-process perspective
Wang, Dongyi; Luo, Xin; Hua, Ying; Benitez, Jose - In: Journal of business research : JBR 156 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10013534285
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A study on content creator competencies influencing youtube channel loyalty and viewing satisfaction
An, Jaeyoung; Lee, Choong C.; Kwak, Nayeon - In: Journal of organizational computing and electronic commerce 33 (2023) 1/2, pp. 70-95
Persistent link: https://www.econbiz.de/10014388622
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Value proposition in the buyer-seller relationship quality : a mixed method approach
Rejali, Sayyed Mohammad Javad; Sanayei, Ali; Shafiee, … - In: International journal of procurement management 18 (2023) 3, pp. 357-386
Persistent link: https://www.econbiz.de/10014432687
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An aspirational hope of a Sharīʿah-based microfinance model to alleviate extreme poverty
Khalequzzaman, Mohammad; Asmak Ab Rahman; Amirrudin Kamsin - In: International journal of Islamic and Middle Eastern … 16 (2023) 6, pp. 1181-1200
Persistent link: https://www.econbiz.de/10014432886
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