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~person:"Silberer, Günter"
~person:"Shankar, Venkatesh"
~subject:"Telemarketing"
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Telemarketing
Mobile Marketing
15
Mobile marketing
15
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7
Mobilkommunikation
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Deutschland
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Germany
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Multimedia
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Theorie
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Theory
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Werbung
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E-commerce
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Electronic Commerce
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Internet
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Mobile Anwendung
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Mobile Business
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Mobile application
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Competitive advantage
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Consumer behaviour
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Einzelhandel
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Handelsmarketing
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Internet marketing
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Konsumentenverhalten
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Online-Handel
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Online-Marketing
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Silberer, Günter
Shankar, Venkatesh
Chaffey, Dave
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Link, Jörg
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Muther, Andreas
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Fritz, Wolfgang
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Smith, Paul R.
5
Tiedtke, Daniela
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Albers, Sönke
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Matejcek, Karina
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Stolpmann, Markus
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Bliemel, Friedhelm
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Chase, Larry
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Dunn, Al
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Ansary, Adel I.
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Huly, Heinz-Rüdiger
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Interaktive Werbung : Marketingkommunikation auf dem Weg ins digitale Zeitalter
Silberer, Günter
(
ed.
);
Rengelshausen, Oliver
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10000598191
Saved in:
2
Interaktive Werbung : Marketingkommunikation auf dem Weg ins digitale Zeitalter
Silberer, Günter
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10004309428
Saved in:
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