Lin, Feng-Jyh; Ho, Ching Wei - In: Journal of innovation & knowledge : JIK 4 (2019) 1, pp. 32-37
literature on foreign market entry mode choices has focused on large multinational enterprises. Small and medium enterprises … (SMEs) with limited financial and personnel resources are likely to base their foreign market entry mode choice on the … resources available. Building on a literature review, this study analyzes the determinants of SMEs' foreign market entry mode …