Since its inception in the 1990s, research on modularity has expanded along changes in technological markets, such as … been to show numerous instances of modularity’s influence on competition. These include allowing small firms to incubate …. These early days of modularity research culminated in Baldwin and Clark’s (2000) fundamental book and its depiction of …

Purpose This study aims to explore service modularity in the context of digital technology and environmental … modularity can adapt to and thrive in these evolving circumstances. Design/methodology/approach Using a comprehensive analytical … approach, this paper addresses the critical concerns and limitations inherent in traditional service modularity concepts. It …

finds that modularity facilitates the understanding of the dynamics of commoditization and knowledge sharing. Furthermore … commoditization by outlining the concept of information asymmetry within a multi-tier supply chain driven by modularity. Thus, it …

of "Design Rules" advanced by Baldwin and Clark. We then propose a broader conceptualization called "Modularity Design … undertaken to implement successful modular development projects. We elaborate the critical role that the proposed Modularity … evidence in support of the proposed Modularity Design Rules through a case study of the Renault-Nissan Alliance's successful …

finds that modularity facilitates the understanding of the dynamics of commoditization and knowledge sharing. Furthermore … commoditization by outlining the concept of information asymmetry within a multi-tier supply chain driven by modularity. Thus, it …