Panatsa, Vasiliki Maria; Malandrakis, Georgios - In: Cleaner and responsible consumption 12 (2024), pp. 1-14
, research has not sufficiently studied food consumers' moral background, despite its strong influence on food choices, while …-making processes regarding food sustainability: moral judgments and moral motives. Data was selected using non-probability, opportunity … moral motives scale, additional variables associated with non-moral considerations were also assessed: Sensory Appeal, Mood …