Search Results - subject:"Multi-level loyalty programs"

Colliander, Jonas; Söderlund, Magnus; Szugalski, Stefan - In: Journal of Consumer Marketing 33 (2016) 3, pp. 162-171

intentions followed the same pattern. In social settings, multi-level loyalty programs thus seem to be able to increase justice …

Persistent link: https://www.econbiz.de/10014849959

Colliander, Jonas; Söderlund, Magnus; Szugalski, Stefan - In: The journal of consumer marketing 33 (2016) 3, pp. 162-171

Persistent link: https://www.econbiz.de/10011523178