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The Uppsala model on evolution of the
multinational
business
enterprise
– from internalization to coordination of networks
Vahlne, Jan-Erik
;
Johanson, Jan
- In:
International Marketing Review
30
(
2013
)
3
,
pp. 189-210
Purpose – This paper seeks to offer a model on the evolution of the
multinational
business
enterprise
(MBE). It is …
Persistent link: https://www.econbiz.de/10014827578
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