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  • Search: subject:"Multiple Structural Change Model"
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Consumer Packaged Goods 1 Dynamic linear Models 1 Marketing 1 Multiple Structural Change Model 1 Promotions. Baseline Sales 1 Sales 1
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Free 1
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Book / Working Paper 1
Language
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English 1
Author
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Jetta, Kurt A. 1 Rengifo, Erick W. 1
Institution
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Economics Department, Fordham University 1
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Fordham Economics Discussion Paper Series 1
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RePEc 1
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Improved Baseline Sales
Jetta, Kurt A.; Rengifo, Erick W. - Economics Department, Fordham University - 2009
Linear Models and a Multiple Structural Change Model (DLM/MSCM). We first discuss the value of utilizing aggregated (chain …
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