The methods of analysis of acquired information from marketing researches must respond to the market environment. One of these methods which may be used is Conjoint Analysis. Conjoint Analysis allows: to denote how big the total efficiency of product (service) of particular quality represents...

We introduce the concept of local moments for a distribution in p, p[greater-or-equal, slanted]1, at a point z[set membership, variant]p. Local moments are defined as normalized limits of the ordinary moments of a truncated version of the distribution, ignoring the probability mass falling...