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Eye-tracking customers' visual attention in the wild : dynamic gaze behavior moderates the effect of store familiarity on
navigational
fluency
Otterbring, Tobias
;
Wästlund, Erik
;
Gustafsson, Anders
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 165-170
Persistent link: https://www.econbiz.de/10011434148
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