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  • Search: subject:"Net Promoter Score"
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Year of publication
Subject
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Customer satisfaction 32 Kundenzufriedenheit 31 Beziehungsmarketing 28 Relationship marketing 28 Consumer behaviour 26 Konsumentenverhalten 26 Net Promoter Score 20 Sales promotion 20 Verkaufsförderung 20 net promoter score 17 Net promoter score 15 Marketing management 11 Marketingmanagement 11 Service quality 10 customer satisfaction 10 Dienstleistungsqualität 9 Measurement 8 Messung 8 NPS 8 Net Promoter Score (NPS) 8 Viral marketing 8 Virales Marketing 8 Performance measurement 7 Performance-Messung 7 Customer retention 6 Kundenbindung 6 customer loyalty 6 Brand management 5 Markenführung 5 E-commerce 4 Electronic Commerce 4 Higher education institution 4 Hochschule 4 Marketing 4 Satisfaction 4 Social Web 4 Social web 4 customer experience 4 Customer loyalty 3 Customer value 3
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Online availability
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Undetermined 35 Free 21 CC license 4
Type of publication
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Article 58 Book / Working Paper 6
Type of publication (narrower categories)
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Article in journal 50 Aufsatz in Zeitschrift 50 Article 2 research-article 2 Aufsatz im Buch 1 Aufsatzsammlung 1 Book section 1 Conference Paper 1 Graue Literatur 1 Hochschulschrift 1 Non-commercial literature 1 conceptual-paper 1 review-article 1 viewpoint 1
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Language
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English 60 German 2 French 2
Author
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Kara, Ali 3 Baehre, Sven 2 Coman, Dan Marius 2 Dawes, John 2 Denning, Stephen 2 Eskildsen, Jacob 2 Haan, Evert de 2 Ionescu, Constantin Aurelian 2 Jeanjean, François 2 Korneta, Piotr 2 Kristensen, Kai 2 Mihai, Doina Constanța 2 Mittal, Banwari 2 Nicolau, Nicoleta Luminita Gudanescu 2 Valentina, Florea Nicoleta 2 Verhoef, Peter C. 2 Wiesel, Thorsten 2 Zaman, Gheorghe 2 Abdelmoety, Ziad Hassan 1 Agag, Gomaa 1 Aguinis, Herman 1 Altenhofen, Jasmin 1 Babakus, Emin 1 Bachmann, Reinhard 1 Bernal, Pedro Mir 1 Bettencourt, Lance A. 1 Bhatia, Ajay 1 Bhatnagr, Puneett 1 Bocris, Ingrid 1 Bultez, Alain V. 1 Buoys, Alexander 1 Burgi-Tian, Jing 1 Burnham, Thomas A. 1 Canel, María José 1 Chant, Dale 1 Chatzistelios, Georgios 1 Daher, Maya Mostafa 1 Deitz, George 1 Dickenson, Peter 1 Duarte Santos, José 1
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Institution
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International Telecommunications Society (ITS) 1
Published in...
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International journal of market research 11 International review on public and non-profit marketing 3 Administrative Sciences : open access journal 2 Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC) 2 International journal of quality and service sciences 2 Journal of digital banking 2 Strategy & Leadership 2 22nd European Regional Conference of the International Telecommunications Society (ITS): "Innovative ICT Applications - Emerging Regulatory, Economic and Policy Issues", Budapest, Hungary, 18th-21st September, 2011 1 22nd European Regional ITS Conference, Budapest 2011: Innovative ICT Applications - Emerging Regulatory, Economic and Policy Issues 1 Amfiteatru Economic Journal 1 Amfiteatru economic : an economic and business research periodical 1 Australasian marketing journal 1 Business horizons 1 Electronic commerce research 1 International Journal of Management and Economics 1 International journal of Indian culture and business management : IJICBM 1 International journal of business excellence : IJBEX 1 International journal of business innovation and research : IJBIR 1 International journal of management and economics 1 International journal of management concepts and philosophy : IJMCP 1 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 1 Journal of Hospitality and Tourism Technology 1 Journal of Services Marketing 1 Journal of business research : JBR 1 Journal of economy and technology 1 Journal of financial services marketing 1 Journal of hospitality marketing & management 1 Journal of management & organization : JMO 1 Journal of marketing analytics : JMA 1 Journal of marketing for higher education 1 Journal of service research : JSR 1 Journal of the Academy of Marketing Science 1 Marketing accountability for marketing and non-marketing outcomes 1 Palgrave studies in sustainable business in association with Future Earth 1 Recherche et applications en marketing 1 Recherche et applications en marketing : RAM 1 Review of business : interdisciplinary journal on risk and society 1 Services marketing quarterly 1 Springer eBook Collection 1 The Geneva papers on risk and insurance - issues and practice 1
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Source
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ECONIS (ZBW) 55 Other ZBW resources 5 EconStor 3 RePEc 1
Showing 1 - 10 of 64
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Patterns of trust in financial services : critical factors and gender differences
Sholevar, Maryam; Bachmann, Reinhard - In: Journal of financial services marketing 30 (2025) 2, pp. 1-15
Persistent link: https://www.econbiz.de/10015446623
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Brand image and net promoter score : a repeated cross-sectional study in the banking sector
Thorhallur Gudlaugsson; Unnar Theodorsson - In: Administrative Sciences : open access journal 15 (2025) 7, pp. 1-16
This study explores the link between brand image and Net Promoter Score (NPS) in Iceland's banking sector using data …
Persistent link: https://www.econbiz.de/10015436298
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Measuring customer experience in e-retail
Pires, Paulo Botelho; Perestrelo, Beatriz Martins; … - In: Administrative Sciences : open access journal 15 (2025) 11, pp. 1-33
), and Net Promoter Score (NPS) within a unified framework. A quantitative, cross-sectional survey of recent online shoppers …
Persistent link: https://www.econbiz.de/10015549141
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Sports services management using assessment tools : net promoter score and importance-performance analaysis
Gálvez-Ruiz, Pablo; Lara-Bocanegra, Alejandro; … - In: Journal of management & organization : JMO 31 (2025) 5, pp. 2301-2316
Persistent link: https://www.econbiz.de/10015550433
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Understanding the link between net promoter score and e-WOM behaviour on social media : the role of national culture
Agag, Gomaa; Durrani, Baseer Ali; Abdelmoety, Ziad Hassan; … - In: Journal of business research : JBR 170 (2024), pp. 1-16
Persistent link: https://www.econbiz.de/10014535018
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From research to action : enhancing Net Promoter Score utilization in managerial practice
Baehre, Sven - In: International journal of market research 66 (2024) 2/3, pp. 174-181
Persistent link: https://www.econbiz.de/10014584457
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The Net Promoter Score interrogated through a services marketing lens : review and recommendations for service organizations
Lacohee, Hazel; Souchon, Anne; Dickenson, Peter; Krug, … - In: International journal of market research 66 (2024) 2/3, pp. 241-260
Persistent link: https://www.econbiz.de/10014584478
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Net Promoter Score
Pechter, Jonna; Kuusik, Andres - In: International journal of market research 66 (2024) 2/3, pp. 261-277
Persistent link: https://www.econbiz.de/10014584480
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Should Net Promoter Score be supplemented with other customer feedback metrics? : an empirical investigation of Net Promoter Score and emotions in the mobile phone industry
Müller, Steffen; Seiler, Roger; Völkle, Melanie - In: International journal of market research 66 (2024) 2/3, pp. 303-320
Persistent link: https://www.econbiz.de/10014584482
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Predicting e-commerce CLV with neural networks : the role of NPS, ATV, and CES
Norouzi, Vahid - In: Journal of economy and technology 2 (2024), pp. 174-189
international e-commerce retailer. This investigation delves into the interplay of key performance indicators-Net Promoter Score … optimize customer relationships accurately. This study finds that Net Promoter Score (NPS) and Customer Effort Score (CES) have …
Persistent link: https://www.econbiz.de/10015402057
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