EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"Nonverbal expressions: Model gender"
Narrow search

Narrow search

Year of publication
Subject
All
Advertisement effectiveness 1 Advertising 1 Advertising effects 1 Consumer behaviour 1 Consumer gender 1 Emotion 1 Emotional contagion 1 Frauen 1 Gender 1 Gender discrimination 1 Gender studies 1 Geschlecht 1 Geschlechterdiskriminierung 1 Geschlechterforschung 1 Konsumentenverhalten 1 Nonverbal expressions: Model gender 1 Smile 1 Werbewirkung 1 Werbung 1 Women 1
more ... less ...
Online availability
All
Undetermined 1
Type of publication
All
Article 1
Type of publication (narrower categories)
All
Article in journal 1 Aufsatz in Zeitschrift 1
Language
All
English 1
Author
All
Teichert, Thorsten 1 Trivedi, Rohit H. 1
Published in...
All
Journal of business research : JBR 1
Source
All
ECONIS (ZBW) 1
Showing 1 - 1 of 1
Cover Image
The effect of ad smiles on consumer attitudes and intentions : influence of model gender and consumer gender
Trivedi, Rohit H.; Teichert, Thorsten - In: Journal of business research : JBR 99 (2019), pp. 197-205
Persistent link: https://www.econbiz.de/10012023600
Saved in:
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...