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Search: subject:"O2O"
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Consumer behaviour
32
Konsumentenverhalten
32
Online retailing
26
Online-Handel
26
E-commerce
21
Electronic Commerce
21
O2O
21
Lieferkette
18
Supply chain
18
Beziehungsmarketing
13
Relationship marketing
13
O2O commerce
12
Einzelhandel
10
Retail trade
10
Digital platform
9
Digitale Plattform
9
Distribution channel
9
Lieferantenmanagement
9
Supplier relationship management
9
Theorie
9
Theory
9
Vertriebsweg
9
China
8
Customer satisfaction
8
Dienstleistungsqualität
8
Kundenzufriedenheit
8
Preismanagement
8
Pricing strategy
8
Service quality
8
Game theory
7
Social Web
7
Social web
7
Spieltheorie
7
Confidence
5
Hotel industry
5
Hotellerie
5
O2O platform
5
Online to offline (O2O)
5
Vertrauen
5
Advertising
4
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Undetermined
80
Free
8
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2
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Article
89
Book / Working Paper
2
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Article in journal
82
Aufsatz in Zeitschrift
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3
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3
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2
research-article
2
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1
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1
Graue Literatur
1
Non-commercial literature
1
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English
91
Author
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Pei, Zhi
4
Chang, Yu-Wei
2
Chen, Jing
2
Dai, Hongyan
2
Dey, Bikash Koli
2
Dhir, Amandeep
2
Du, Zhong
2
Fan, Zhi-Ping
2
Hsieh, Jung-Kuei
2
Hsu, Ping-Yu
2
Kang, Dayoung
2
Kaur, Puneet
2
Kim, Seongcheol
2
Lan, Yi-chen
2
Li, Dandan
2
Li, Jianbin
2
Liu, Sijing
2
Lu, Chao
2
Pan, Yuchen
2
Pei, Yilei
2
Roh, Taewoo
2
Ryu, Min Ho
2
Sarkar, Biswajit
2
Shi, Pingping
2
Talwar, Shalini
2
Wang, Chong
2
Wang, Jixiao
2
Wu, Desheng
2
Xiao, Lin
2
Xing, Wan
2
Xue, Wanxin
2
Yan, Ruiliang
2
Armstrong, Deborah J.
1
Bart, Yakov
1
Batat, Wided
1
Bonn, Mark Andrew
1
Camp, Kerri
1
Cao, Kaiying
1
Cao, Wenjing
1
Chakraborty, Debarun
1
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Journal of retailing and consumer services
11
International journal of production economics
9
Electronic commerce research
6
Transportation research / E : an international journal
4
Information systems and e-business management : ISeB
3
International journal of hospitality management
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
China-focused cases : selected winners of the CEIBS global case contest
2
IEEE transactions on engineering management : EM
2
International journal of production research
2
Journal of international trade & commerce
2
Service business
2
Technological forecasting & social change : an international journal
2
Tourism management : research, policies, practice
2
22nd Biennial Conference of the International Telecommunications Society (ITS): "Beyond the Boundaries: Challenges for Business, Policy and Society", Seoul, Korea, 24th-27th June, 2018
1
China agricultural economic review : CAER
1
Decision sciences
1
Economic modelling
1
Electronic markets : the international journal on networked business
1
European business review
1
Industrial Management & Data Systems
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Journal of E-Adoption (IJEA)
1
International Journal of Innovation Studies
1
International Journal of Web Portals (IJWP)
1
International journal of business and globalisation : IJBG
1
International journal of contemporary hospitality management
1
International journal of information systems and supply chain management : IJISSCM ; an official publication of the Information Resources Management Association
1
International journal of information technology and management : IJITM
1
International journal of networking and virtual organisations : IJNVO
1
International journal of services technology and management : IJSTM
1
Journal of Asia Pacific business
1
Journal of Electronic Commerce in Organizations (JECO)
1
Journal of Service Management
1
Journal of business research : JBR
1
Journal of destination marketing & management
1
Journal of hospitality marketing & management
1
Journal of internet commerce
1
Journal of management information systems : JMIS
1
Journal of organizational computing and electronic commerce
1
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ECONIS (ZBW)
85
Other ZBW resources
5
EconStor
1
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21
O
2
O
customer big data analysis system based on embedded technology
Zhang, Fan
;
Su, Yu
- In:
International journal of information technology and …
22
(
2023
)
3/4
,
pp. 281-300
Persistent link: https://www.econbiz.de/10014319406
Saved in:
22
O
2
O
dual-channel sales : Choices of pricing policy and delivery mode for a restaurant
Du, Zhong
;
Fan, Zhi-Ping
;
Sun, Fenghao
- In:
International journal of production economics
257
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014249623
Saved in:
23
Pricing and advertising decisions in
O
2
O
supply chain with the presence of consumers' anticipated regret
Gu, Qiongqiong
;
Rong, Zhang
;
Liu, Bin
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1135-1149
Persistent link: https://www.econbiz.de/10014276737
Saved in:
24
Reshaping the central place hierarchy of the urban hotel industry through
O
2
O
e-commerce
Zhou, Lei
;
Zhang, Haiping
;
Zhang, Xiangcheng
- In:
International journal of hospitality management
109
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014282481
Saved in:
25
Food delivery application user segmentation in the mobile marketing world in China
Li, Jun
;
Bonn, Mark Andrew
;
Wang, Juan
;
Cho, Meehee
- In:
Journal of the Asia Pacific economy
28
(
2023
)
2
,
pp. 484-501
Persistent link: https://www.econbiz.de/10014295522
Saved in:
26
Digital technology in agriculture : a review of issues, applications and methodologies
Du, Xiaoxue
;
Wang, Xuejian
;
Hatzenbuehler, Patrick
- In:
China agricultural economic review : CAER
15
(
2023
)
1
,
pp. 95-108
Persistent link: https://www.econbiz.de/10013536592
Saved in:
27
How offline retailers adopt
O
2
O
: neighboring star shops and their proximity effect
Ryu, Min Ho
;
Kim, Eunhye
;
Lee, Sang Yup
- In:
Telecommunications policy : the international journal …
46
(
2022
)
3
,
pp. 1-8
Persistent link: https://www.econbiz.de/10013204562
Saved in:
28
I love you, but you let me down! How hate and retaliation damage customer-brand relationship
Jabeen, Fauzia
;
Kaur, Puneet
;
Talwar, Shalini
;
Malodia, …
- In:
Technological forecasting & social change : an …
174
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013204913
Saved in:
29
Should a small-sized store have both online and offline channels? : an efficiency analysis of the
O
2
O
platform strategy
Kim, Hongbum
;
Ryu, Min Ho
;
Lee, Daeho
;
Kim, Jang Hyun
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-5
Persistent link: https://www.econbiz.de/10013209570
Saved in:
30
Should businesses keep consistent performance between channels? : empirical evidence from the impact of rating discrepancy on demand
Yan, Nina
;
Xu, Xun
;
Tong, Tingting
- In:
Decision sciences
53
(
2022
)
2
,
pp. 260-276
Persistent link: https://www.econbiz.de/10013186456
Saved in:
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