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  • Search: subject:"One-way analysis of variance"
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Age group 1 Altersgruppe 1 Baby boomers 1 COVID-19 1 Consumer behaviour 1 Coronavirus 1 Generation X 1 Generation Z 1 Generationengerechtigkeit 1 Generations 1 Intergenerational equity 1 Konsumentenverhalten 1 Market segmentation 1 Marktsegmentierung 1 Millennials 1 One-way analysis of variance 1 Segmentation 1 Surveys 1 Target group 1 Tukey post hoc test 1 USA 1 United States 1 United States of America 1 Wein 1 Weinbau 1 Wine 1 Wine attribute desirability 1 Wine industry 1 Wine purchase 1 Zielgruppe 1
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Lecat, Benoit 1 Wolf, Marianne McGarry 1 Wolf, Mitchell 1
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International journal of wine business research 1
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Wine market segmentation by age generations in the Western US : expectations after the COVID-19 pandemic
Wolf, Marianne McGarry; Wolf, Mitchell; Lecat, Benoit - In: International journal of wine business research 34 (2022) 3, pp. 373-391
Persistent link: https://www.econbiz.de/10013361908
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