Batra, Safal; Sharma, Sunil; Dixit, Mukund; Vohra, Neharika - In: Measuring Business Excellence 20 (2016) 3, pp. 15-25
Purpose The purpose of this paper is to demonstrate a multi-dimensional second-order operationalization of strategic …-order operationalization of strategic planning, the authors illustrate better ways of operationalizing a construct. At the same time, this … operationalization should help in better understanding of the implications of strategic planning on firm performance. …