Hill, Alex; Cuthbertson, Richard - In: International Journal of Operations & Production Management 31 (2011) 9, pp. 991-1021
alignment of operations strategy within an organisation is significantly and positively related to market share, whereas, the … alignment of the operations strategy nor the service delivery system appears to have a relationship with return on investment … implications – The fit‐performance relationships show how changes in the alignment of operations strategy and delivery system …