Xie, Zhimin; Xie, Lingmin; Liu, Li - In: Journal of Business Economics and Management (JBEM) 25 (2024) 3, pp. 572-589
findings reveal that there are five equifinal optima of distinctiveness rather than a one-size-fits-all optimal distinctiveness … mechanisms of innovation generation and innovation adoption. These results extend the optimal distinctiveness theory by … empirically verifying equifinality in optimal distinctiveness and articulating different practices of threshold orchestration and …