The rapid rise of Artificial Intelligence (AI) brings forth an array of challenges and concerns that might hinder adoption and prevent the seizing of innovation opportunities. Coupled with the low success rate of digitalisation projects, the urgency for a structured approach to AI-driven...

Omnichannel is one of the most recent trends in online shopping, retail, and contact centers. It provides a seamless and integrated customer experience across all available communication channels. MSMEs play a crucial role in developing economies, but their journey towards omnichannel...