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Subject
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PROCESS macro 6 Consumer behaviour 3 Konsumentenverhalten 3 Process macro 3 Arbeitsverhalten 2 Arbeitszufriedenheit 2 B-to-B-Marketing 2 Beziehungsmarketing 2 Business-to-business marketing 2 Führungskräfte 2 Job satisfaction 2 Lebensqualität 2 Lieferantenmanagement 2 Managers 2 Mediation 2 Quality of life 2 Relationship marketing 2 Satisfaction 2 Sport management 2 Sportmanagement 2 Supplier relationship management 2 Theorie 2 Theory 2 Work behaviour 2 Zufriedenheit 2 AMOS 1 Absorption 1 Absorptive capacity 1 Adaptability to situations 1 Advertising 1 Advertising effects 1 Angst 1 Anxiety 1 Arbeitsleistung 1 Athletes 1 Brand congruence 1 Brand credibility 1 Brand image 1 Brand management 1 Business-to-business market 1
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Online availability
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Undetermined 11 CC license 1 Free 1
Type of publication
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Article 12
Type of publication (narrower categories)
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Article in journal 10 Aufsatz in Zeitschrift 10 Aufsatz im Buch 2 Book section 2
Language
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English 12
Author
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Calabuig, Ferran 2 Crespo-Hervás, Josep 2 Núñez-Pomar, Juan 2 Prado-Gascó, Vicente 2 Rangnekar, Santosh 2 Salam, Mohammad Asif 2 Anubha 1 Añó Sanz, Vicente 1 Bajaba, Saleh 1 Bhargava, Sheela 1 Jahed, Mohammed Abu 1 Kaur, Simran 1 Khindri, Aakash 1 Khurana, Rahul 1 Kulshreshtha, Monika 1 Lather, Anu Singh 1 Matić, Ivan 1 Sharma, Renu 1 Shome, Samik 1 Sun, Shiyu 1 Tang, Le 1 Çelik, Zübeyir 1
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Published in...
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Technology, management and business : evolving perspectives 2 The journal of business & industrial marketing 2 Economic research 1 Finance research letters 1 International journal of electronic marketing and retailing : IJEMR 1 International journal of public sector performance management : IJPSPM 1 Journal of internet commerce 1 Management dynamics in the knowledge economy 1 Management research review 1 Technological forecasting & social change : an international journal 1
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Source
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ECONIS (ZBW) 12
Showing 11 - 12 of 12
Cover Image
Customer engagement and advertising effectiveness : a moderated mediating analysis
Anubha; Shome, Samik - In: Journal of internet commerce 20 (2021) 4, pp. 409-449
Persistent link: https://www.econbiz.de/10012801972
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The role of passion in the quality-value-satisfaction-intentions chain : linear models and the QCA approach for athletes
Crespo-Hervás, Josep; Calabuig, Ferran; Prado-Gascó, … - In: Economic research 32 (2019) 1,1, pp. 352-369
Persistent link: https://www.econbiz.de/10012388023
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