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~type_genre:"Reprint"
~person:"Nolan, Jane"
~person:"Simonin, Bernard L."
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Brand management ; Vol. 3
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Chinese management in the 'harmonious society' : managers, markets and the globalized economy
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The influence of western banks on corporate governance in China
Nolan, Jane
- In:
Chinese management in the 'harmonious society' : …
,
(pp. 145-188)
.
2011
Persistent link: https://www.econbiz.de/10008907263
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Is a company known by the company it keeps? : assessing the spillover effects of brand alliances on consumer brand attitudes
Simonin, Bernard L.
;
Ruth, Julie A.
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2010
Persistent link: https://www.econbiz.de/10003924399
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