Using the valence framework, this study examined the effect of perceived benefit (utilitarian value and convenience … travel agencies (OTAs). Furthermore, the impacts of personality traits (openness to change and compatibility) to perceived … benefit, perceived risk, and purchase intention of consumers towards OTAs are also put under consideration. A research sample …

perceived benefit in omnichannel retailers. Simultaneously, it assesses how psychological ownership affects customer retention … and moderates the effect of perceived benefit on customer retention in the Vietnamese supermarket as empirical evidence … enhances the effect of perceived benefit on customer retention as its moderating role. …

perceived benefit in omnichannel retailers. Simultaneously, it assesses how psychological ownership affects customer retention … and moderates the effect of perceived benefit on customer retention in the Vietnamese supermarket as empirical evidence … enhances the effect of perceived benefit on customer retention as its moderating role. …

of perceived benefit and perceived risk toward online purchase intention and actual purchase. A survey was conducted to … influence actual purchase. Perceived benefit has a positive and significant influence on online purchase intention and actual …

of perceived benefit and perceived risk toward online purchase intention and actual purchase. A survey was conducted to … influence actual purchase. Perceived benefit has a positive and significant influence on online purchase intention and actual …