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Beziehungsmarketing
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Consumer behaviour
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Customer integration
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Customers' Perception of Service Innovation
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Chu, Wujin
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Kang, Minjeong
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The effects of customers' perceived relational benefits on the customer perception of service innovation at service centers for IT products : the mediating role of customer participation
Chu, Wujin
;
Kang, Minjeong
- In:
Inventi impact: supply chain & logistics
(
2016
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10011576107
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