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George, Ajimon
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Antecedents of customer satisfaction in internet banking : Technology Acceptance Model (TAM) redefined
George, Ajimon
;
Kumar, G. S. Gireesh
- In:
Global business review
14
(
2013
)
4
,
pp. 627-638
Persistent link: https://www.econbiz.de/10010258595
Saved in:
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Antecedents of Customer Satisfaction In Internet Banking: Technology Acceptance Model (TAM) Redefined
George, Ajimon
;
Kumar, G.S. Gireesh
- In:
Global Business Review
14
(
2013
)
4
,
pp. 627-638
in the internet-banking context. The model was constructed by incorporating
Perceived
Risk
(PR) to the twin traditional …
Persistent link: https://www.econbiz.de/10010773823
Saved in:
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