Search Results - subject:"Perceived influence"

The effect of perceived influence on brand loyalty mediated by brand trust among automotive consumers in YouTube

Arzaqi, Zam; Sumiati; Surachman - In: International Journal of Research in Business and … 12 (2023) 7, pp. 1-12

Persistent link: https://www.econbiz.de/10014414358

Transforming a social media influencer's influential power to followers' word of mouth and purchase intention : the role of brand attachment, brand credibility, and parasocial relationship

Chen, Ching-fu; Lu, Hsiao-Han - In: The journal of brand management : an international journal 31 (2024) 4, pp. 415-429

Persistent link: https://www.econbiz.de/10014583661

Mega-influencers as online opinion leaders : establishing cosmetic brand engagement on social media

Fitriati, Rachma; Siwi, Inggit Sekar Madu; Munawaroh; … - In: Journal of promotion management : innovations in … 29 (2023) 3, pp. 359-382

Persistent link: https://www.econbiz.de/10013550351

Efficacy beliefs and employee voice : the role of perceived influence and manager openness

Prince, R.; Rao, M. K. - In: The international journal of productivity and … 71 (2022) 8, pp. 3331-3347

Persistent link: https://www.econbiz.de/10014306691

Are digital influencers social change catalysts? : empirical findings from the online apparel industry

Khwaja, Muddasar Ghani; Zaman, Umer; Butt, Athar Hameed - In: International journal of technology marketing : IJTMkt 16 (2022) 1/2, pp. 145-167

Persistent link: https://www.econbiz.de/10013258263

Sustaining participation in multisector health care alliances : the role of personal and stakeholder group influence

Hearld, Larry R.; Alexander, Jeffrey A. - In: Health care management review : the journal for health … 45 (2020) 3, pp. 196-206

Persistent link: https://www.econbiz.de/10012294702

Why pay our fair share? : how perceived influence over laws affects tax evasion

Mason, Paul D.; Utke, Steven; Williams, Brian M. - In: The journal of the American Taxation Association : a … 42 (2020) 1, pp. 133-156

Persistent link: https://www.econbiz.de/10012310543

Can I make a difference here? : the impact of perceived organizational support on volunteer commitment

McBey, Kenneth; Karakowsky, Len; Ng, Peggy M. L. - In: The journal of management development 36 (2017) 8, pp. 991-1007

Persistent link: https://www.econbiz.de/10011783201

Can I make a difference here? The impact of perceived organizational support on volunteer commitment

McBey, Kenneth; Karakowsky, Len; Ng, Peggy - In: Journal of Management Development 36 (2017) 8, pp. 991-1007

of self-expression and perceived influence. Design/methodology/approach This paper reports an empirical research study … perceived influence in the relationship between POS and organizational commitment in voluntary and other not … perceived influence are statistically significantly related to organizational commitment. Even though prior research has …

Persistent link: https://www.econbiz.de/10014884032

The development and validation of a multitarget affective commitment scale

Schoemmel, Kristina; Jønsson, Thomas Skriver; … - In: Personnel review : a professional journal reporting new … 44 (2015) 2, pp. 286-307

Persistent link: https://www.econbiz.de/10010517666