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The
photo-based
qualitative
interview
: Potential applications to market research and current challenges
Kleih, Anne-Katrin
;
Lehberger, Mira
;
Sparke, Kai
- In:
PraxisWISSEN Marketing
5
(
2020
)
01/2020
,
pp. 87-97
of the
photo-based
qualitative
interview
to market research and to identify and discuss practical research challenges. We …
Persistent link: https://www.econbiz.de/10013270990
Saved in:
2
The
photo-based
qualitative
interview
: potential applications to market research and current challenges
Kleih, Anne-Katrin
;
Lehberger, Mira
;
Sparke, Kai
- In:
Innovation in der Marktforschung
,
(pp. 87-97)
.
2020
of the
photo-based
qualitative
interview
to market research and to identify and discuss practical research challenges. We …
Persistent link: https://www.econbiz.de/10013258481
Saved in:
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