We study positional portfolio management strategies in which the manager maximizes an expected utility function written on the cross-sectional rank (position) of the portfolio return. The objective function reflects the manager's goal to be well-ranked among competitors. To implement positional...

Based on sociologists’ findings, it is more likely that middle-status people are “keeping up with the Joneses” while both the highest-status and lowest-status people are “running away from the Joneses”. Existing economic models fail to reproduce this inverted-U shaped (IUS) curve. In...