EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"Precision marketing strategy"
Narrow search

Narrow search

Year of publication
Subject
All
Beziehungsmarketing 1 Consumer behaviour 1 Convenience store 1 Convenience stores 1 Coronavirus 1 Customer segmentation 1 Deep learning 1 Food retailing 1 Food trade 1 Grocery retailers 1 Integration model 1 Konsumentenverhalten 1 Lebensmitteleinzelhandel 1 Lebensmittelhandel 1 Marketing management 1 Marketingmanagement 1 Nachbarschaftsladen 1 Neural network 1 Precision Marketing Strategy 1 Precision marketing strategy 1 Relationship marketing 1 Romania 1 Rumänien 1 Sales forecast 1 Target group 1 XGBOOST 1 Zielgruppe 1
more ... less ...
Online availability
All
Free 1 Undetermined 1
Type of publication
All
Article 2
Type of publication (narrower categories)
All
Article in journal 1 Aufsatz in Zeitschrift 1 research-article 1
Language
All
English 2
Author
All
Stratila, Andreea-Elena 1 Wang, Song 1 Yang, Yang 1
Published in...
All
Data Technologies and Applications 1 Journal of Eastern Europe research in business & economics : JEERBE 1
Source
All
ECONIS (ZBW) 1 Other ZBW resources 1
Showing 1 - 2 of 2
Cover Image
Modern grocery retailing consumer's profile is there a need for convenience stores to redefine precision marketing strategy in Romania? : post Covid outbreak analyze
Stratila, Andreea-Elena - In: Journal of Eastern Europe research in business & … 2022 (2022), pp. 1-14
Persistent link: https://www.econbiz.de/10013172077
Saved in:
Cover Image
M-GAN-XGBOOST model for sales prediction and precision marketing strategy making of each product in online stores
Wang, Song; Yang, Yang - In: Data Technologies and Applications 55 (2021) 5, pp. 749-770
Purpose The rapid development of e-commerce has brought not only great convenience to people but a great challenge to online stores. Phenomenon such as out of stock and slow sales has been common in recent years. These issues can be managed only when the occurrence of the sales volume is...
Persistent link: https://www.econbiz.de/10014712784
Saved in:
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...