EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"Prefmap"
Narrow search

Narrow search

Year of publication
Subject
All
Advertising effects 1 Consumer behaviour 1 Konsumentenverhalten 1 Perception 1 Personality psychology 1 Persönlichkeitspsychologie 1 Pls 1 Prefmap 1 Sales promotion 1 Salespeople 1 Scatter plot 1 Selling 1 Verkauf 1 Verkaufsförderung 1 Verkaufspersonal 1 Visualisierung 1 Visualization 1 Wahrnehmung 1 Werbewirkung 1 additional variables 1 adornment 1 attractiveness 1 correspondence analysis 1 grooming 1 opersonal appearance 1 personal selling 1 prefmap 1 sales representative effectiveness 1 visual information processing 1 visual perception 1
more ... less ...
Online availability
All
Undetermined 1
Type of publication
All
Article 2
Type of publication (narrower categories)
All
Article in journal 1 Aufsatz in Zeitschrift 1
Language
All
English 1 Undetermined 1
Author
All
Dotson, Micheal J. 1 Garber, Lawrence L. 1 Honeycutt, Earl D. 1 Husson, Francois 1 Pages, Jerome 1
Published in...
All
International journal of management practice : IJMP 1 Journal of Applied Statistics 1
Source
All
ECONIS (ZBW) 1 RePEc 1
Showing 1 - 2 of 2
Cover Image
The use of personal apparance cues to infer sales rep character
Garber, Lawrence L.; Honeycutt, Earl D.; Dotson, Micheal J. - In: International journal of management practice : IJMP 8 (2015) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10011377130
Saved in:
Cover Image
Scatter Plot and Additional Variables
Husson, Francois; Pages, Jerome - In: Journal of Applied Statistics 32 (2005) 4, pp. 341-350
Prefmap method (vectorial model) proposes a representation of these additional variables but this representation has some … linear regression by the coefficient of the PLS regression in the Prefmap method. The graph obtained is made operational … thanks to contour lines of quality of representation and it becomes richer than the Prefmap one. …
Persistent link: https://www.econbiz.de/10005639706
Saved in:
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...