SLEURS, Kim; JACOBS, Geert; VAN WAES, Luuk - Faculteit Toegepaste Economische Wetenschappen, … - 2002
This paper reports on empirical research into how press releases are being constructed. It starts from previous corpus …-based work which has pointed to the ‘preformulated’ nature of press releases: in particular, it has been shown that through a … number of metapragmatic features press releases can easily be copied by journalists in their own news reporting. In this …