Adekambi, Souleimane Adeyemi; Ingenbleek, Paul T.M.; … - African Association of Agricultural Economists - AAAE - 2013
Integrating subsistence producers from developing and emerging countries with the world market is seen as a way out … producers integration with markets. The extant literature has however overlooked the role of market orientation (MO) as a main … driver of market integration of subsistence producers. Based on three streams of literatures (market integration, MO and …