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Computer Science 1 Consumer Behavior 1 Marketing Research 1 Mathematics 1 Product Design and Performance 1 Science 1
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Carroll, J. Douglas 1 DeSarbo, Wayne S. 1 Soete, Geert 1
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Two Stochastic Multidimensional Choice Models for Marketing Research
Carroll, J. Douglas; Soete, Geert; DeSarbo, Wayne S. - 1990
Two recently developed probabilistic multidimensional models for analyzing pairwise choice data are introduced, discussed in terms of their differential properties, and extended in several ways. The first one, the wandering vector model, was originally suggested by Carroll [12] and extended by...
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