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Produktmanagement
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The PDMA handbook of new product development
34
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Marketing-mix strategies - product strategy and promotion strategy
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ECONIS (ZBW)
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31
Winning product review approval
Lonadier, Robert
- In:
The PDMA handbook of new product development
,
(pp. 349-361)
.
2005
Persistent link: https://www.econbiz.de/10003831487
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32
Approaches to new product forecasting
Kahn, Kenneth B.
- In:
The PDMA handbook of new product development
,
(pp. 362-377)
.
2005
Persistent link: https://www.econbiz.de/10003831496
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33
Enhancing new product development success through industrial design strategy
Veryzer, Robert W.
- In:
The PDMA handbook of new product development
,
(pp. 378-388)
.
2005
Persistent link: https://www.econbiz.de/10003831498
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34
Building a bridge to the end-user : how industrial designers contribute to product development
Juratovac, Joseph
- In:
The PDMA handbook of new product development
,
(pp. 389-405)
.
2005
Persistent link: https://www.econbiz.de/10003831500
Saved in:
35
Human factors engineering considerations in new product development
Pancake, Mary Hoffman
- In:
The PDMA handbook of new product development
,
(pp. 406-416)
.
2005
Persistent link: https://www.econbiz.de/10003831501
Saved in:
36
Design becomes reality : rapid prototyping
Sander, Raymond
- In:
The PDMA handbook of new product development
,
(pp. 417-429)
.
2005
Persistent link: https://www.econbiz.de/10003831509
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37
Risk tools for technical development : hazard analysis and FMEA
Nelson, Steven R.
;
Eubanks, Fritz
- In:
The PDMA handbook of new product development
,
(pp. 430-441)
.
2005
Persistent link: https://www.econbiz.de/10003831510
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38
Using an effective metrics program to support business objectives
Chan, Amy
- In:
The PDMA handbook of new product development
,
(pp. 445-454)
.
2005
Persistent link: https://www.econbiz.de/10003831512
Saved in:
39
Managing new product and service launch
Nagle, Sue
- In:
The PDMA handbook of new product development
,
(pp. 455-465)
.
2005
Persistent link: https://www.econbiz.de/10003831515
Saved in:
40
Managing the supply chain implications of launch
Calantone, Roger J.
;
Di Benedetto, C. Anthony
;
Stank, …
- In:
The PDMA handbook of new product development
,
(pp. 466-478)
.
2005
Persistent link: https://www.econbiz.de/10003831518
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