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~isPartOf:"Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF"
~isPartOf:"IEEE transactions on engineering management : EM"
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Search: subject:"Produktmanagement"
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
IEEE transactions on engineering management : EM
SpringerLink / Bücher
44
The PDMA handbook of new product development
36
Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
18
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
15
International journal of technology management : IJTM
15
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
Europäische Hochschulschriften / 5
13
International journal of product lifecycle management : IJPLM
13
Springer eBook Collection / Business and Economics
13
Discussion paper / Centre for Economic Policy Research
12
Harvard business review : HBR
11
Produktportfoliomanagement
10
Harvard-Business-Manager : das Wissen der Besten
9
International journal of manufacturing technology and management
9
Journal of business research : JBR
9
Praxisorientiertes Innovations- und Produktmanagement : Grundlagen und Fallstudien aus B-to-B-Märkten
9
Gabler Edition Wissenschaft
8
International journal of production economics
8
Journal of economics & management strategy : JEMS
8
Kontakt & Studium
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Strategic management journal
8
The journal of product innovation management : an international publication of the Product Development & Management Association
8
Working paper / National Bureau of Economic Research, Inc.
8
Beiträge zum Produkt-Marketing
7
International journal of production research
7
European journal of marketing : EJM
6
International journal of product development : IJPD
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of business strategy
6
Journal of marketing
6
Journal of the Academy of Marketing Science
6
Lehrbuch
6
Research
6
Springer eBook Collection
6
The journal of product & brand management
6
Arbeitsberichte
5
CSR und Produktmanagement : langfristige Wettbewerbsvorteile durch nachhaltige Produkte
5
Faculty & research / Insead : working paper series
5
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ECONIS (ZBW)
11
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1
Institutionalization of product lifecycle management in manufacturing firms
Singh, Shikha
;
Misra, Subhas Chandra
;
Kumar, Sameer
- In:
IEEE transactions on engineering management : EM
70
(
2023
)
10
,
pp. 3465-3480
Persistent link: https://www.econbiz.de/10014387989
Saved in:
2
Commercial and technical productization for fact-based product portfolio management over lifecycle
Lahtinen, Niko
;
Mustonen, Erno
;
Harkonen, Janne
- In:
IEEE transactions on engineering management : EM
68
(
2021
)
6
,
pp. 1826-1838
Persistent link: https://www.econbiz.de/10013187984
Saved in:
3
Integrated product and channel decision in mass customization
Shao, Xiao-feng
- In:
IEEE transactions on engineering management : EM
60
(
2013
)
1
,
pp. 30-45
Persistent link: https://www.econbiz.de/10009710583
Saved in:
4
A methodology to support product-differentiation decisions
Ramdas, Kamalini
;
Zhylyevskyy, Oleksandr
;
Moore, William L.
- In:
IEEE transactions on engineering management : EM
57
(
2010
)
4
,
pp. 649-660
Persistent link: https://www.econbiz.de/10008737675
Saved in:
5
Aufpreise oder Gesamtpreise? : Wirkung der Preisdarstellung auf das individuelle Entscheidungsverhalten
Polak, Benjamin
;
Stadler, Rupert
;
Heitmann, Mark
; …
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
62
(
2010
)
8
,
pp. 911-932
Persistent link: https://www.econbiz.de/10008748394
Saved in:
6
Manufacturing strategy and business strategy in medium-sized enterprises : performance effects of strategic alignment
Raymond, Louis
;
Croteau, Anne-Marie
- In:
IEEE transactions on engineering management : EM
56
(
2009
)
2
,
pp. 192-202
Persistent link: https://www.econbiz.de/10003875343
Saved in:
7
Decision Support Systeme im Marketing
Engelke, Jan
;
Simon, Hermann
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
59
(
2007
)
1
,
pp. 120-142
Persistent link: https://www.econbiz.de/10003415532
Saved in:
8
Demographischer Wandel als Herausforderung für Unternehmensführung, Produkte und Märkte am Beispiel der BMW Group
Krause, Simon
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
58
(
2006
)
5
,
pp. 667-674
Persistent link: https://www.econbiz.de/10003355259
Saved in:
9
Wann neue Produkte vorankündigen?
Büschken, Joachim
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
55
(
2003
)
1
,
pp. 3-22
Persistent link: https://www.econbiz.de/10001735762
Saved in:
10
Möglichkeiten und Grenzen ökonomischer Positionierungsmodelle
Roth, Stefan
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
51
(
1999
)
3
,
pp. 243-266
Persistent link: https://www.econbiz.de/10001354040
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