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~type_genre:"Mikroform"
~subject:"Theory"
~subject:"Relationship marketing"
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Ein Verfahren zur Analyse der Erfolgsrelevanz von kategorialen Produktmerkmalen
Pischel, Jochen
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2000
Persistent link: https://www.econbiz.de/10001503071
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Analyse organisatorischer Parameter zur Planung und Umsetzung von Produktinnovationen auf Basis von Simultaneous Engineering - konzeptionelle Aufarbeitung und empirische Untersuchu...
Riedmaier, Uta M.
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1998
Persistent link: https://www.econbiz.de/10000674016
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