Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Prototype analysis"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
2
Prototype analysis
2
Relationship marketing
2
Brand
1
Brand image
1
Brand loyalty
1
Brand management
1
Brand relationships
1
Brands
1
Buyer-seller relationships
1
Confidence
1
Consumer behaviour
1
Consumer brand relationships
1
Consumer psychology
1
Distrust
1
Konsumentenverhalten
1
Lieferantenmanagement
1
Markenartikel
1
Markenführung
1
Markenimage
1
Markentreue
1
Supplier relationship management
1
Trust
1
Vertrauen
1
Xinren
1
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Kiffin-Petersen, Sandra A.
1
Migge, Thorsten
1
Pronk, Tila M.
1
Purchase, Sharon
1
Schreuder, Paul
1
Zeelenberg, Marcel
1
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How consumers define brand relationships : a
prototype
analysis
Schreuder, Paul
;
Zeelenberg, Marcel
;
Pronk, Tila M.
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10014485698
Saved in:
2
When western measures meet eastern perspectives : a prototyping analysis of xinren in buyer-seller relationships
Migge, Thorsten
;
Kiffin-Petersen, Sandra A.
;
Purchase, …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 129-141
Persistent link: https://www.econbiz.de/10012422202
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
