Search Results - subject:"Purchasing Behaviour"

Impact of social media advertisement on consumer purchasing behaviour

Mahesh V J; Thanushree H - In: Journal of Contemporary Issues in Business and Government 26 (2020) 2, pp. 634-638

Persistent link: https://www.econbiz.de/10012506205

Consumer behavior of women towards purchasing decision on passenger cars

Mahesh V J; Kumar, Dilip - In: Journal of Contemporary Issues in Business and Government 26 (2020) 2, pp. 1087-1093

Persistent link: https://www.econbiz.de/10012545369

Effects of perceptions of corporate social performance on individual purchasing behaviour in South African university students : a mixed-method approach

Koech, Roselyne; Coldwell, David - In: South African journal of business management 50 (2019) 1, pp. 1-10

social responsibility (CSR) plays in an individual's actual purchasing behaviour. Objectives: This article examines whether … individual purchasing behaviour. Results: The findings show that companies that fulfil consumer expectations of social … concerned. The findings also show that CSR plays a relatively minor role in individuals' actual purchasing behaviour, and the …

Persistent link: https://www.econbiz.de/10012157724

Towards green product consumption : effect of green marketing stimuli and perceived environmental knowledge in Indian consumer market

Jaiswal, Deepak; Singh, Bhagwan; Kant, Rishi; Biswas, … - In: Society and business review 17 (2022) 1, pp. 45-65

Persistent link: https://www.econbiz.de/10012886342

Opportunities and challenges of social media marketing for small and rural-based entrepreneurs : experience from Vhembe District of the Limpopo Province, South Africa

Kelly, Tambe Dede; Ekene, Amaechi Kingsley - In: Digital Business in Africa : Social Media and Related …, (pp. 41-65). 2022

Persistent link: https://www.econbiz.de/10013282687

The impact of the covid-19 pandemic on consumer purchasing behaviour : implications for the retail sector

Desai, Bhavini; Studente, Sylvie; Garivaldis, Filia - In: Global strategic management in the service industry : a …, (pp. 1-15). 2022

Persistent link: https://www.econbiz.de/10014276854

Green marketing and the SDGs : emerging market perspective

Amoako, George Kofi; Dzogbenuku, Robert Kwame; Doe, Joshua - In: Marketing intelligence & planning 40 (2022) 3, pp. 310-327

Persistent link: https://www.econbiz.de/10013172957

To buy or not to buy green : the moderating role of price and availability of eco-friendly products on green purchase intention

Tudu, Preshita Neha; Mishra, Vaibhav - In: International journal of economics and business … 22 (2021) 2/3, pp. 240-255

Persistent link: https://www.econbiz.de/10012597966

Social presence or physical presence? : determinants of purchasing behaviour in tourism live-streamed shopping

Xu, Xueyan; Huang, Dan; Shang, Xinyu - In: Tourism management perspectives : TMP 40 (2021), pp. 1-10

Persistent link: https://www.econbiz.de/10013209392

Privacy concerns and online purchasing behaviour: Towards an integrated model

Fortes, Nuno; Rita, Paulo - In: European Research on Management and Business Economics … 22 (2016) 3, pp. 167-176

This study aims to analyze how privacy concerns about the Internet have an impact on the consumer’s intention to make online purchases. A research model was developed establishing that this impact takes place via the connection of privacy concerns with the theories of trust and risk, the...

Persistent link: https://www.econbiz.de/10012115914