Mărunţelu, Irina; Felea, Mihai - In: Amfiteatru economic : an economic and business research … 17 (2015) 39, pp. 553-566
The progress registered in the field of information and communication technologies has induced significant changes in the purchasing behaviour of the consumers who nowadays want simultaneous use of online and offline channels within the same shopping experience. QR Code (Quick Response) is among...
