Au, Yoris A.; Goh, Kim Huat; Kauffman, Robert J.; … - College of Business, University of Texas-San Antonio
The importance of distinguishing between potential and realized value for IT investments has been recognized by senior … realized value, specifically noting the importance that rational expectations of IT strategic planners and investment managers … investments; (2) With this in mind, it should also be apparent that understanding heterogeneity in both potential and realized …