Mackay, Will; Haque, Tariq - In: Journal of accounting & management information systems … 15 (2016) 3, pp. 618-623
This paper describes the use of the Faff (2015) pitching template to formulate a research concept into a formal research proposal. It outlines our experience in applying the various sections of the pitch template and the challenges experienced in doing so. Overall the adoption of the pitch...