Search Results - subject:"Repurchase Intention"

Convenience, satisfaction, and post-purchase behavior in India's health insurance market

Mathur, Tanuj; Das, Gurudas; Paul, Ujjwal Kanti - In: Journal of global marketing 29 (2016) 1/5, pp. 218-232

Persistent link: https://www.econbiz.de/10011654401

THE INFLUENCE OF MARKET TYPE AND DEMOGRAPHICS ON BRAND LOYALTY: A STUDY AMONG URBAN ROMANIAN CONSUMERS

Ioan, Moisescu Ovidiu - In: Annals of Faculty of Economics 4 (2009) 1, pp. 737-741

Considering the increasing role and importance of brand loyalty in the context of nowadays fierce competition and the insufficient understanding of this brand equity core dimension by Romanian companies, this paper aims to partially eliminate this knowled

Persistent link: https://www.econbiz.de/10008512075

THE RELATION BETWEEN UNAIDED BRAND AWARENESS AND BRAND COMMERCIAL PERFORMANCE: A STUDY AMONG URBAN ROMANIAN CONSUMERS

MOISESCU, OVIDIU IOAN - In: JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA (2009)

, considering two main indicators: brand market share, on one hand, and brand loyalty from the perspective of brand repurchase … intention, on the other hand. …

Persistent link: https://www.econbiz.de/10010556133

Creating customer repurchase intention in internet retailing : the effects of multiple service events and product type

Cho, Yun Kyung - In: Journal of retailing and consumer services 22 (2015), pp. 213-222

Persistent link: https://www.econbiz.de/10010469043

The influence of store atmosphere on emotional responses and re-purchase intentions

Tulipa, Diyah; Sri Gunawan; Supit, V. Henky - In: Inventi impact: retailing & consumer services (2015) 2, pp. 91-104

Persistent link: https://www.econbiz.de/10011477195

Materialistic consumers who seek unique products : how does their need for status and their affective response facilitate the repurchase intention of luxury goods?

Chan, Wing Yin; To, Chester K. M.; Chu, Wai Ching - In: Journal of retailing and consumer services 27 (2015), pp. 1-10

Persistent link: https://www.econbiz.de/10011388052

Jing, Ranzhe; Yu, Yang; Lin, Zhangxi - In: Journal of organizational computing and electronic commerce 25 (2015) 3, pp. 316-336

Persistent link: https://www.econbiz.de/10011341820

The effects of perceived justice and experience on service recovery satisfaction and post-purchase behaviours in the airline industry

Pai, Fan-Yun - In: International journal of services and operations management 21 (2015) 2, pp. 175-186

Persistent link: https://www.econbiz.de/10011380064

The mediating effect of mood on in-store behaviour among Muslim shoppers

Osman, Syuhaily; Sim Ong, Fon; Nor Othman, Md; Wei … - In: Journal of Islamic Marketing 5 (2014) 2, pp. 178-197

Purpose – The purpose of this paper is to examine the influence of atmospherics on in-store behaviour among Malay Muslim shoppers in Malaysia. The effect of age on shopping behaviour is tested using two age groups: 18-25 years and 50 years or older. Design/methodology/approach – Quantitative...

Persistent link: https://www.econbiz.de/10014878372

How to repair customer trust of high-risk products after negative publicity

Cao, Ting; Shi, Guicheng; Yin, Yanting - In: Nankai Business Review International 5 (2014) 4, pp. 382-393

. In addition, all three trust factors positively affect repurchase intention. Originality/value – This paper is among the …

Persistent link: https://www.econbiz.de/10014954323