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Search: subject:"Reputation analysis"
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Building Trust in Startup Communication : Exploring the Interplay of Arguments and Stories in the Case of the Nikola Corporation
Born, Marius
-
2024
Part I: Research Framework -- 1. Introduction -- 2. Literature Review -- 3. Analytical Framework -- Part II: Case Study—The Rise and Fall of the Nikola Corporation -- 4. Case Introduction -- 5. Nikola’s Rise -- 6. The Crisis Episode -- 7. The Hindenburg Report as a Turning Point -- Part Iii:...
Persistent link: https://www.econbiz.de/10015081260
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The evaluation of PR on the Internet
Macleod, Sandra
- In:
Journal of Communication Management
5
(
2001
)
2
,
pp. 179-188
Reputation
analysis
is a well‐established practice applied to conventional news outlets (press, radio and television …
Persistent link: https://www.econbiz.de/10014850667
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