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  • Search: subject:"Resistance to e-commerce"
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Subject
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Beziehungsmarketing 1 Consumer attitudes 1 Consumer behaviour 1 Disinterest in e-commerce 1 E-commerce 1 Electronic Commerce 1 Konsumentenverhalten 1 Online retailing 1 Online-Handel 1 Relationship marketing 1 Resistance to e-commerce 1 Theory of planned behavior 1 Verbrauchereinstellung 1 Viral marketing 1 Virales Marketing 1 negative word-of-mouth 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
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Correia, Rogério Dias 1 Mainardes, Emerson Wagner 1 Souza, Irailton Melo de 1
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Journal of retailing and consumer services 1
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ECONIS (ZBW) 1
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Antecedents and consequents of consumers not adopting e-commerce
Mainardes, Emerson Wagner; Souza, Irailton Melo de; … - In: Journal of retailing and consumer services 55 (2020), pp. 1-9
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