Search Results - subject:"Retail environment"

Understanding customer experience over time and customer citizenship behavior in retail environment : the mediating role of customer brand relationship strength

Hoa Pham Thi; Ho Trong Nghia - In: Cogent business & management 11 (2024) 1, pp. 1-23

retail environment. …

Persistent link: https://www.econbiz.de/10014543421

Examining the moderating effects of shopping orientation, product knowledge and involvement on the effectiveness of Virtual Reality (VR) retail environment

Zhang, Yunen; Shao, Wei; Quach, Sara; Thaichon, Park; … - In: Journal of retailing and consumer services 78 (2024), pp. 1-26

Persistent link: https://www.econbiz.de/10015084896

Evolución de estrategias de atracción en centros comerciales tras la covid-19 : el papel de los servicios centrados en presencia de tecnología frente a la intención de visita

Agudelo, Gilbert López; Cortázar, Leonardo Ortegón - In: Revista de marketing y publicidad : revista semestral (2023) 7, pp. 7-25

Persistent link: https://www.econbiz.de/10014424143

The Retail Growth Strategies on the International Market and the Global Development Opportunities for Retailers

TANASE, George Cosmin - In: Romanian Distribution Committee Magazine 2 (2011) 4, pp. 28-33

well as shifts in customer needs. The changes in the global retail environment are the result of the emergence of new …

Persistent link: https://www.econbiz.de/10010747881

Study the effectiveness of retail environment classification of Cadbury India Limited

Dr. Alpesh, Leua; Ms. Sweta, Sawhney - Volkswirtschaftliche Fakultät, … - 2010

the RE Classification (Retail Environment Classification) that classified the retailers which were catered to by the … Retail Environment classification are not fulfilling the parameters which were used to categorize the outlets and thus …

Persistent link: https://www.econbiz.de/10009325615

MÁS QUE TÁCTICAS PARA SOBREVIVIR

ARANGO, ANA MARÍA ARBOLEDA; RODRÍGUEZ, CLAUDIA VIVIANA; … - In: ESTUDIOS GERENCIALES (2009)

RESUMENHOP es una empresa líder en suministrosde oficina que enfrenta la problemática de contar con una gran variedad de eventos comerciales dirigidos a clientes de los diferentes canales. Permanentemente implementanuevas tácticas para llegar al cliente y para estar notoriamente en el punto...

Persistent link: https://www.econbiz.de/10008496921

Retail store design and environment as branding support in the services marketing

Nistorescu, Tudor; BARBU, Catalin M. - In: Management and Marketing Journal 6 (2008) 1, pp. 11-17

perception of the brand. The client values more a brand that distributes its services in a luxury, high-tech retail environment …

Persistent link: https://www.econbiz.de/10008483662