Rohde, Christoph; Kupfer, Alexander; Zimmermann, Steffen - In: Electronic Markets 32 (2022) 3, pp. 1169-1185
on the helpfulness of such reviews. Underlying cognitive mechanisms, however, might influence future reviewing effort … Google Maps covering 40 sights across Europe with over 37,000 reviews, we find that textual reviewing effort, as measured by … existing reviews. However, and against our expectations, reviewers do not increase textual reviewing effort if there is a large …