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  • Search: subject:"SALESFORCE automation"
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Year of publication
Subject
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Salesforce automation 2 Automation 1 Automatisierung 1 B-to-B-Marketing 1 BUSINESS failures 1 Beziehungsmarketing 1 Business 1 Business Administration, Management, and Operations 1 Business-to-business marketing 1 CONTROL theory 1 E‐monitoring 1 INDUSTRIAL management 1 Innovation adoption 1 Innovationsakzeptanz 1 JOB performance 1 Managerial monitoring 1 Marketing 1 Organizational culture 1 Performance monitoring 1 Relationship marketing 1 SALESFORCE automation 1 Sales force 1 Sales personnel 1 Sales technology 1 Salespeople 1 Self‐determination theory 1 TECHNOLOGY Acceptance Model 1 Technischer Fortschritt 1 Technological change 1 Technologie 1 Technology 1 Technology augmentation 1 Technology use 1 Verkaufspersonal 1 business process innovation 1 computer information systems 1 salesforce automation 1 technology frames of reference 1
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Online availability
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Free 2 Undetermined 2
Type of publication
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Article 2 Other 2
Type of publication (narrower categories)
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Article in journal 1 Aufsatz in Zeitschrift 1 research-article 1
Language
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English 2 Undetermined 2
Author
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Anselmi, Kenneth 1 Borders, Aberdeen Leila 1 Deeter‐Schmelz, Dawn R. 1 DelVecchio, Susan K. 1 Hair, Joe 1 Hunter, Gary K. 1 Widmier, Scott 1 Young, Brett 1
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Published in...
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Journal of Business & Industrial Marketing 1 Journal of business research : JBR 1
Source
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BASE 2 ECONIS (ZBW) 1 Other ZBW resources 1
Showing 1 - 4 of 4
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On conceptualizing, measuring, and managing augmented technology use in business-to-business sales contexts
Hunter, Gary K. - In: Journal of business research : JBR 105 (2019), pp. 201-213
Persistent link: https://www.econbiz.de/10012128500
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The Role of Stakeholder Perceptions during IT-Enabled Change: An Investigation of Technology Frames of Reference in a Sales Process Innovation Project
Young, Brett - 2010
The literature emphasizes the important role played by stakeholder perceptions in explaining success and failure of IT-enabled change efforts. However, our knowledge of how stakeholder perceptions evolve and interact with outcomes during change processes is still limited. Consequently, this...
Persistent link: https://www.econbiz.de/10009463390
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Summary Brief: Macro Influences on the Adoption of Sales Force Automation (SFA) Technology
Borders, Aberdeen Leila; Widmier, Scott; Hair, Joe - 2009
There is great interest in the application of technological solutions driven by a thriving CRM industry. It has been shown the more effective the implementation of SFA, the greater its impact on increased sales performance. Previous research on SFA adoption has focused on the individual as the...
Persistent link: https://www.econbiz.de/10009459115
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Big Brother or big bother? E‐monitoring the salesforce
DelVecchio, Susan K.; Deeter‐Schmelz, Dawn R.; … - In: Journal of Business & Industrial Marketing 28 (2013) 4, pp. 288-302
Purpose – The purpose of this study is to investigate the effects of salespersons' attributions about managerial e‐monitoring on salespersons' customer orientation. Design/methodology/approach – Hierarchical linear modeling was used to test the six study hypotheses. A main effects model...
Persistent link: https://www.econbiz.de/10014843176
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