Search Results - subject:"SOCIAL NETWORK"

Who influences the influencer : a network analytical study of an influencer's peer-based importance

Perret, Jens K. - In: International journal of electronic marketing and … 15 (2024) 3, pp. 370-392

Persistent link: https://www.econbiz.de/10015063988

Gift contagion in online groups : evidence from virtual red packets

Yuan, Yuan; Liu, Tracy Xiao; Tan, Chenhao; Chen, Qian; … - In: Management science : journal of the Institute for … 70 (2024) 7, pp. 4465-4479

Persistent link: https://www.econbiz.de/10015045916

Research on Weibo marketing advertising push method based on social network data mining

Zhang, Yanyan - In: International journal of electronic business : IJEB 19 (2024) 4, pp. 393-406

Persistent link: https://www.econbiz.de/10015412254

A social network perspective on workplace inclusion : the role of network closure, network centrality, and need for affiliation

Grosser, Travis J.; Sterling, Christopher M.; Piplani, … - In: Human resource management 62 (2023) 4, pp. 477-490

Persistent link: https://www.econbiz.de/10014364132

Digital destination branding : a framework to define and assess European DMOs practices

Confetto, Maria Giovanna; Conte, Francesca; Palazzo, Maria - In: Journal of destination marketing & management 30 (2023), pp. 1-15

Persistent link: https://www.econbiz.de/10014458593

Awareness and resolution of touristification in Korea using social media big data analytics

Cho, Yoonhee - In: Global business and finance review 26 (2021) 1, pp. 68-78

social media platforms (Naver, Daum) that were collected as analysis channels. It was analyzed using social network analysis … research methodology to big data research that combines social network analysis and semantic network analysis. …

Persistent link: https://www.econbiz.de/10012695741

How does user social network improve innovation outcomes on a virtual innovation platform? : evidence from LEGO ideas platform

Qi, Guijie; Hou, Linke; Chen, Jiali; Liang, Yikai; Zhang, Qi - In: Journal of global information management 29 (2021) 3, pp. 188-211

Persistent link: https://www.econbiz.de/10012508178

Gender differentials on information sharing and privacy concerns on social networking sites : perspectives from users

Mutambik, Ibrahim; Almuqrin, Abdullah; Liu, Yulong; … - In: Journal of global information management 29 (2021) 3, pp. 236-255

Persistent link: https://www.econbiz.de/10012508201

Ethics of the attention economy : the problem of social media addiction

Bhargava, Vikram R.; Velasquez, Manuel G. - In: Business ethics quarterly : the journal of the Society … 31 (2021) 3, pp. 321-359

Persistent link: https://www.econbiz.de/10012593541

Application of social network analysis for determining the suitable social media influencers

Febrianta, Mochamad Yudha; Yusditira; Widianesty, Sri - 2021

Persistent link: https://www.econbiz.de/10012659351

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