Search Results - subject:"SOR model"

Explanatory factors for the purchase of local food in a context of global environmental and economic uncertainty : An application of the stimulus-organism-response model

Tortosa-Edo, V.; Moliner Tena, M. Á.; Mallén Broch, F. F. - In: Cleaner and responsible consumption 16 (2025), pp. 1-13

-organism-response (SOR) model as its theoretical framework to explain, for the first time in the literature, the possible influence of …

Persistent link: https://www.econbiz.de/10015396735

Social media opinion leaders' self-presentation and youth tourism impulse buying : a mediated SOR analysis

Fan, Qianqian; Yang, Yuting - 2025

Persistent link: https://www.econbiz.de/10015407065

Augmented reality (AR) marketing and consumer responses : a study of cue-utilization and habituation

Söderström, Charlotte; Mikalef, Patrick; Landmark, … - In: Journal of business research : JBR 182 (2024), pp. 1-16

Persistent link: https://www.econbiz.de/10015127222

How real-time interaction and sentiment influence online sales? : understanding the role of live streaming danmaku

Zhang, Yihan; Li, Kai; Qian, Chen; Li, Xiaotong; Yuan, … - In: Journal of retailing and consumer services 78 (2024), pp. 1-13

Persistent link: https://www.econbiz.de/10015095239

From likes to loyalty : exploring the impact of influencer credibility on purchase intentions in TikTok

Alcántara-Pilar, Juan Miguel; Rodriguez-López, María … - In: Journal of retailing and consumer services 78 (2024), pp. 1-17

Persistent link: https://www.econbiz.de/10015084902

What makes metaverse users immersed in the flow state in an emerging market? : an application of affordance theory and ISSM

Roh, Taewoo; Xiao, Simon Shufeng; Park, Byung Il - In: Journal of retailing and consumer services 81 (2024), pp. 1-13

Persistent link: https://www.econbiz.de/10015123168

Sustainable food consumption: A qualitative study of the factors and motivations influencing the switch in consumer behaviour towards sustainable food consumption in Germany

Hajdari, Mirgeta; FOM Hochschule für Oekonomie & … - 2023

explanatory approaches to explain consumer behaviour among which the SOR model provides a suitable explanatory approach to better …

Persistent link: https://www.econbiz.de/10013541628

The effect of e-commerce livestreaming services on customer loyalty: A test of the chain mediation model

Ye, XinMei; Batool, Hira; Huang, Shi-Zheng - In: Journal of Innovation and Entrepreneurship 12 (2023) 1, pp. 1-21

-commerce livestreaming model, as a new marketing model, has been rapidly developed. Based on the SOR model, this paper clarifies the …

Persistent link: https://www.econbiz.de/10014519590

The effect of e-commerce livestreaming services on customer loyalty : a test of the chain mediation model

Ye, XinMei; Hira Batool; Huang, Shi-Zheng - In: Journal of innovation and entrepreneurship : JIE 12 (2023), pp. 1-21

-commerce livestreaming model, as a new marketing model, has been rapidly developed. Based on the SOR model, this paper clarifies the …

Persistent link: https://www.econbiz.de/10014496952

The critical factors affecting the implementation of corporate governance in Indonesia : a structural equation modeling analysis

Hartono, Suldja; Al Musadieq, Mochammad; Rahardjo, Kusdi; … - In: Economies : open access journal 11 (2023) 5, pp. 1-18

The concept of corporate governance has become a topic of global discussion since The New York Stock Exchange crashed on 19 October 1987, when many multinational companies listed on the New York Stock Exchange experienced large financial losses. CG was a preventive measure and increased investor...

Persistent link: https://www.econbiz.de/10014319427