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Search: subject:"Sales force integration"
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Außendienst
2
Field sales force
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Innovation management
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Innovationsmanagement
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New product development
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Physical distribution
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Produktentwicklung
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Sales force integration
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Salespeople
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Selling
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Vertrieb
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B-to-B-Marketing
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Boundary spanner
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Business-to-business marketing
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Erfolgsfaktor
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Grounded Theory
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Multiple mediation
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New product advantage
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New product success
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Sales force adoption
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Success factor
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cross-functional integration
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grounded theory
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new product development
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sales management
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salesperson retention
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Hildesheim, Andreas
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Homburg, Christian
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Kuester, Sabine
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Prigge, Jana-Kristin
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Schwehm, Kevin
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Sieberz, Isabell
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of personal selling & sales management : JPSSM
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ECONIS (ZBW)
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Linking
sales
force
integration
into NPD to salesperson retention : toward a systematic framework
Prigge, Jana-Kristin
;
Schwehm, Kevin
;
Sieberz, Isabell
- In:
Journal of personal selling & sales management : JPSSM
44
(
2024
)
3
,
pp. 315-334
Persistent link: https://www.econbiz.de/10015192662
Saved in:
2
The catbird seat of the sales force : how
sales
force
integration
leads to new product success
Kuester, Sabine
;
Homburg, Christian
;
Hildesheim, Andreas
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 462-479
Persistent link: https://www.econbiz.de/10011734893
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