Search Results - subject:"Scale Development"

Measuring the scale development and validation of corporate digital responsibility from a consumer perspective

Fazli, Mehdi - In: Digital economy and sustainable development 3 (2025) 1, pp. 1-15

scale development and validation process resulted in a measure consisting of six dimensions: digital transparency, digital …

Persistent link: https://www.econbiz.de/10015618578

Development and validation of the learning culture scale for small- and medium-sized enterprises

Vos, Menno; Petter-Mikx, Evelien; Collou, Luuk - In: The learning organization : TLO ; an international journal 32 (2025) 7, pp. 74-93

Persistent link: https://www.econbiz.de/10015618636

Measuring Lead Userness: Development and Validation of a Hierarchical Scale

Paulus, Moritz; Jordanow, Slawka; Heidenreich, Sven; … - In: Creativity and Innovation Management 34 (2025) 4, pp. 944-962

Lead user theory has gained traction in both academia and practice, given that involving lead users (LUs) can yield more innovative and commercially successful products. Yet, measurement inconsistencies have hindered consensus on how to reliably assess lead userness. This paper develops and...

Persistent link: https://www.econbiz.de/10015585167

Measuring consumer perceptions towards S-commerce: Scale development and validation

Vij, Sandeep; Kaur, Balpreet - In: Rajagiri Management Journal (RAMJ) 19 (2025) 1, pp. 30-43

/methodology/approach - The scale development process involved an extensive literature review and expert assessments to construct a robust …

Persistent link: https://www.econbiz.de/10015606920

Unpacking augmentation quality and local presence: Factors that drive effective augmented reality marketing

Schein, Katrin E.; Rauschnabel, Philipp A.; … - In: Journal of the Academy of Marketing Science 54 (2025) 1, pp. 49-69

meaningfully with theory-relevant outcomes. Grounded theory and standard scale development procedures are applied to understand …

Persistent link: https://www.econbiz.de/10015627043

Unlocking playful dimensions: Developing and validating a scale for assessing video game-related hedonic experiences

Abbasi, Amir Zaib; Hlavacs, Helmut; Wilson, Bradley; … - In: Journal of Innovation & Knowledge (JIK) 10 (2025) 4, pp. 1-16

This study aims to develop and validate an instrument to measure video game-related playful consumption experiences (PCEs), assessing a player's imaginal, emotional, and sensory experiences during video gameplay. We initially conceptualize the theoretical framework of video game-related PCEs....

Persistent link: https://www.econbiz.de/10015461229